As a young start-up company, we know how important it is that we offer you something different. And while we believe that our app is a unique resource for organising, discovering and participating in sport, we want to do something more. So, in a new series of blog posts, we’re asking the team to talk about Hoops Connect and their careers.
In this week’s episode of Hoops Hangouts, Jonas talks about the impact our partners and ambassadors are having on the company.
“It’s rewarding when people buy into your idea”
Making partnerships in the sports industry is proving really exciting.
The biggest excitement comes from seeing other people really understanding and appreciating what we’re doing and seeing the benefits that we provide.
It’s one thing creating something for yourself and following your own vision, but it’s so rewarding when someone from outside buys into that as well.
Our partners are from different backgrounds, different sports, and it gives us a good insight into what we’re lacking and where we can go forward, expand and improve.
But the most important thing is it’s just really rewarding to be meeting these people, as they all have their own characters and they all bring something unique to the table.
It’s a really exciting time, and so far all the feedback on Hoops Connect has been great.
“We help small sports get the recognition they deserve”
The fact that our ethos isn’t just about getting people into sport but helping them to discover the undiscovered means that it’s so important that we build strong relationships.
Meeting up with representatives of sports like VX, Switch, futsal and quidditch is really interesting because even if you’ve heard of those sports, not many people know much about them, or how to try them out.
What we’re doing is helping these guys to get the word out about their sports, to help them get the recognition they deserve.
Hopefully we can play a really big part in introducing people to new sports going forwards, because there’s so many great sports out there, and you never know whether you might like playing them more than more standard options like football or rugby until you try them.
"There is a real movement of women in sport saying 'let’s make people take notice of us here because we’re doing the business'!"
— Hoops Connect (@hoops_app) November 15, 2017
“Our ambassadors help people get excited about our brand”
I’m really happy with the ambassadors we’ve got so far I think they bring tremendous value. They’ll help us to get people interested in the sports they represent, but also get people excited about Hoops Connect as a brand.
To be honest, I never would have thought we’d be able to get such high-profile ambassadors interested so early in our journey – I would have thought these top athletes would have only got on board after we’d really established ourselves.
Not only that, but I assumed that there would have to be a lot of money changing hands to get people interested.
What I’ve learned is that they’re just people, they really want to get on board and help out, especially as they really buy into what we’re doing.
When they see what we’re doing they genuinely really want to be a part of it.
And that’s great for us to see, and it’s proof that all the work we put in is having an impact.
“We want to be the number one sports app”
It’s important for us to carry on building these relationships, as it shows us in our best light and helps the public to understand what it is we’re trying to achieve.
Whether that’s through us interacting with people at events like GoFest and BallOut UK, or through spreading really exciting competitions like our “Train Like a Pro” campaign with Richard Bell.
We want to build a reputation as the number one app people use when they’re looking to get into sport and discover new sporting opportunities.
Having great names on board like Laura Malcolm and Jack Richardson gives us that credibility and shows that we really mean business.
Hoops is now available in app stores, so you can use us to find opportunities for any sport or fitness activity you can think of. Simply click here to download the app for Android, and here for iOS – or search for Hoops Connect.
Just because Hoops is out, it doesn’t mean that our work ends. In fact, it’s only just beginning. So, if you want to keep up with how we’re driving the app forwards, click here to subscribe to our emails, and follow us on Twitter, Facebook, Instagram, Pinterest, LinkedIn, Medium and even on Spotify. We’re everywhere, and hopefully we’ll be on your phone soon too!